CMC RESEARCH BRANDING
CLIENT: CMC RESEARCH INSTITUTES
CMC Research is a not-for-profit focusing on solutions to a low carbon world. I was hired by CMC to update their brand and create a consistent identity across all media. I modernized their logo, and created an image library consisting of bright / colourful industrial and research imagery. The goal was to find a way to make the message to their clients positive, optimistic and cohesive.